ASH Australia media release
                                        April 7, 2005

Coles Myer supermarkets put tobacco displays out of sight in national first

Other states and retailer groups urged to follow 

 

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Supermarket giant Coles Myer has been congratulated for being the first retail chain to move tobacco displays out of sight in all its supermarkets throughout Tasmania, in a move welcomed by health groups as socially responsible and family friendly.

The voluntary initiative by Coles in Tasmania is described as a national first with enormous capacity to bring about lasting public health benefits.   

“Moving tobacco out of sight will mean children are not constantly exposed to displays of a potentially lethal product every time they go into a shop”, says the Chair of Smokefree Tasmania Kathy Barnsley.

ASH Australia is urging all chain stores and other states to take up this initiative ahead of government plans to further restrict tobacco displays by requiring an out of sight policy for all retail outlets. 

The benefits of an out of sight tobacco policy include:

  • Taking tobacco out of the face of children and young people every time they visit a shop; and
  • Making it easier for recent quitters to resist relapse if tobacco products are hidden from view.

“Smokers will still have access to their products without being inconvenienced as research shows that over 80% of smokers already know their brand preference and are not influenced by displays”, says Anne Jones, CEO of ASH Australia.

Moving tobacco displays out of sight is good news for families, says ASH, as ending tobacco visibility  in shops is expected to reduce the estimated 40,000 children who take up smoking each year in Australia.

Health groups have been calling for government legislation to end tobacco displays in shops for several years as part of a comprehensive strategy to reduce the 19,000 deaths and $21b in social costs caused each year by smoking.

 

Comment:        
Kathy Barnsley, Convenor, Smoke Free Tasmania on 0411 261 201; 
Anne Jones, CEO, ASH Australia  ph. (02) 9334-1876  m. 0417-227-879

Media inquiries:            Stafford Sanders   ph. (02) 9334-1823   m. 0412-070-194      

 

Page last updated 7/4/05