ASH Australia media release
                                       May 29, 2008

Time to end tobacco promotion to children

40 groups in World No Tobacco Day call for “out of sight, out of mind” policy 

 

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Australian health, child welfare, parent, school, church and community organisations have called for strong measures to end tobacco promotion to children, on the eve of  World No Tobacco Day (May 31).

40 organisations endorsing a national campaign to protect children from tobacco* said that in supporting the World Health Organisation’s call for a ban on all tobacco advertising and promotion, and to end tobacco sales to and by children, all Australian governments should legislate to:

  • remove tobacco products totally from view in all retail outlets, with no exceptions;

  • ban child (under 18) staff from selling tobacco;  and

  • implement an effective licensing scheme for tobacco sellers.

The WHO has made the theme of World No Tobacco Day 2008 on May 31 "The tobacco industry catches you young."  

Says Anne Jones, Chief Executive of Action on Smoking and Health (ASH) Australia:

“The tobacco industry has long targeted children as ‘new smokers’ to be recruited. Nine out of ten new smokers are children.

“We need to counter this in ways shown by research evidence to be effective. Strong independent research* in Australia and overseas shows retail display normalises tobacco to children and predisposes them towards smoking.

“Tobacco display in shops is a powerful form of advertising that targets children and undermines quit attempts.    

“These harmful and addictive products can and should be put out of sight, and should not be sold by or to children.

“Effective licensing of tobacco sellers in all jurisdictions would help to ensure this.”


* Protect Children from Tobacco campaign and evidence at  www.ashaust.org.au/lv3/action_POS.htm#AIMS
List of aims and endorsing organisations at  www.ashaust.org.au/lv4/ProtectChildrenEndorsements.htm

Comment:    Anne Jones, CEO, ASH Australia    m. 0417-227-879
Media info:  
Stafford Sanders, ASH Australia     ph. (02) 9334-1823;  m. 0412-070-194

 

 

Page last updated 29/5/08