ASH Australia media release
                                       October 30, 2007

"Please get tobacco out of our kids' faces"

Call by children’s, church, health, community groups for display ban

 

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This is a joint media release by the Protecting Children from Tobacco coalition - see www.ashaust.org.au/lv4/TasSolutionsSupporters.doc

 

More than 60 Tasmanian and national organisations[1] have urged MPs to set an early deadline for putting tobacco advertising displays totally out of sight to protect children.

The organisations, supporters of the Protecting Children from Tobacco campaign, have called on members of the Tasmanian Parliament to remove tobacco packet displays completely from public view as soon as possible, as they are a form of advertising and have been shown to normalise tobacco to children and encourage them to smoke.

Supporters of an out-of-sight policy include major churches and church agencies, child welfare, health, medical, research and community organisations. They have urged the government to resist misleading retailer arguments for retaining one square metre of tobacco display.

Says Dr Harley Stanton, a Tasmanian recently elected as President of the Asia-Pacific Association for the Control of Tobacco: “Allowing a square metre of tobacco display would leave this deadly and addictive product in the faces of children - in thousands of supermarkets, convenience stores, newsagents, petrol stations, tobacconists and other shops.

“Research shows retail displays normalise tobacco to children and predispose them towards smoking.[2]  If every child smoker is one too many, then every square metre of tobacco display is a square metre too much.

“The tobacco industry tries to pretend these displays are not there to encourage smoking. But their own documents show their displays aim to ‘stimulate trial purchase and re-purchase’. [3]

“12% of Tasmanian schoolchildren smoke regularly, and 14% of these are getting their cigarettes illegally from shops – including takeaway food shops, supermarkets, newsagents, petrol stations and many more. [4]

“Economic arguments against tobacco display bans don’t hold up. Reduced spending on tobacco transfers quickly to other consumables – and any hiccup in retail revenue will be far outweighed by long-term health savings from reduced smoking.

“Tasmanian smoking rates have been rising while other states’ are going down.[5]

“With this in mind, we urge all parties to resist the misleading arguments of retailers [6],” says Dr Stanton, “and act firmly to protect Tasmanian children from being targeted and recruited into a drug habit that can wreck their health and cause their disability or early death.”


Comment:
        Dr Harley Stanton       m. 0418-344-703

Protecting Children from Tobacco    www.ashaust.org.au/lv3/action_POS.htm    More info: m. 0412-070-194

 

[1] Full list of supporting organisations at   www.ashaust.org.au/lv4/TasSolutionsSupporters.doc

[2] Analysis and evidence at  www.ashaust.org.au/lv4/POSdisplay.doc 

[3] British American Tobacco document, p. 11 at  www.library.ucsf.edu/tobacco/batco/html/14100/14109

[4] Pics of tobacco display at  www.ashaust.org.au/lv4/TasChildrenSights.doc  More photos: see campaign below

[5] National Drug Strategy household survey 2001-04, Table 1

[6] See truth about retailer claims at  www.ashaust.org.au/lv4/POSretailclaims.doc

 

 

Page last updated 31/10/07