Media backgrounder  
   
TOBACCO IN AUSTRALIA

A media backgrounder from Action on Smoking and Health (ASH) Australia

   

 

Nine policies for a tobacco-free Australia

ASH is seeking commitment from major party leaders to nine policies for a tobacco-free Australia, to meet our FCTC treaty obligations (the first 8 were also recommended in 2009 by the National Preventative Health Taskforce report):

1.   Further tobacco tax increase by 2012 to increase price of average pack of 30 to $20;

2.   Abolish duty-free tobacco sales and raise up to $200m pa in extra revenue;

3.   Increase frequency, reach and intensity of counter-tobacco social marketing campaigns - with particular emphasis on social disadvantage and high-needs targets;

4.   End all forms of tobacco advertising and promotion, including a ban on internet sales;

5.   Eliminate tobacco promotion in package design by honouring federal government commitment to mandate plain packaging by July 2012 (see our 2011  factsheet for MPs);

6.   Strengthen smokefree places laws by making all workplaces and crowded public places 100% smokefree;

7.   Substantially improve content regulation and mandatory consumer information;

8.   Increase availability of quitline services and evidence-based cessation aids; and

9. End organisational donations to political parties and candidates, cap individual donations and electoral expenditure by parties and candidates.   

 

Tobacco – still our No. 1 preventable health and No. 1 drug problem

  • Tobacco kills around 15,000 Australians a year – more than the combined death toll from road accidents, alcohol, illicit drugs, all homicide, HIV, diabetes, skin cancer - and more.  Tobacco smoking is the biggest single preventable cause of both cancer and heart disease – our two leading causes of early death; and is linked with the seven diseases causing most deaths.   See evidence from   ABS    AIHW   National Drug Strategy 

  • Tobacco is responsible for more than $31b a year in costs to the Australian community. Collins and Lapsley report 2008 for National Drug Strategy 

    Tobacco is responsible each year  for:

    • Around 15,000 deaths (not including secondhand smoke exposure, which may be up to 2,000 more); average 36 deaths a year aged under 15.

    • 56% of total drug abuse costs - more than alcohol and all other drugs combined.  

    • Over $15b in workplace costs - twice as much as alcohol and all other drugs combined.

    • Over 750,000 hospital bed days - around 8% of them occupied by children under 15.

    • Over $600m hospital costs.

  • Over three million Australians still smoke, with 16.6% of Australians aged 14 years and over still smoking at least weekly.  
    See
    2010 National Drug Strategy Household Survey report   Smoking prevalence table 3.1 at p. 23

 

Australian children at risk

  • 36 Australian babies and children under 15 years old die each year from involuntary (in utero  and secondhand) intake of tobacco smoke.    Collins & Lapsley (2008) above 

  • Over 60,000 hospital bed days a year occupied by children as a result of tobacco exposure.   Collins & Lapsley (2008) above

  • Tobacco smoke is now the leading preventable cause of SIDS deaths.  2007 research review 

  • More than 110,000 Australian schoolchildren smoked in the last week - 7.3%, increasing with age from 1.5% of 12-year-olds to 13.6% of 17-year-olds. 2008 secondary schools survey Of these new young smokers, experts say half will become long-term users, and half of those will die from the addiction. 

 

Smoking costs Australia a staggering $31bn a year

Real social costs of smoking are conservatively estimated to be as high as $31b a year (see above). And who pays?

  • Business and Governments – in health care costs, absenteeism, and lost productivity.

  • Smokers – half of all long-term smokers will eventually be killed by tobacco – losing an average of 10 years; and half of these will die during productive middle age, losing 20-25 years of life.   Doll R et al (June 2004), "Mortality in relation to smoking: 50 years' observations on male British doctors" in BMJ  2004;328:1519 (26 June), doi:10.1136/bmj.38142.554479.AE

  • Non-smokers – babies born to smoking mothers have lower birth weights and an increased risk of SIDS and respiratory diseases. In addition, substantial costs can be incurred where people are exposed to tobacco smoke in workplaces and public places.   
    Collins & Lapsley, above

 

Australians want better tobacco control

Opinion polls consistently show health at or near the top of the list of Federal election issues – with cancer and heart disease the No. 1 and No. 2 disease concerns. As the electorate knows, tobacco is the biggest preventable factor in both these diseases.   

The 2010 National Drug Strategy Household Survey of over 26,000 Australians aged 12 and over showed very strong public support for measures to reduce problems caused by smoking:

  • 88.8% support stricter enforcement of laws against illegal tobacco sales to minors; 

  • 86.6% support stricter penalties for sale to minors; 

  • 69.5% support implementation of a licensing scheme for tobacco retailers;   

  • 71.3% support bans on point of sale advertising;

  • 70.2% support increasing tax on tobacco to contribute to treatment costs; 68.7% support increasing this tax to pay for health education; and 66.7% to discourage smoking; and  

  • 66.4% want it made harder to buy tobacco in shops.   

See 2010 National Drug Strategy Household Survey report  - Table 13.1, p. 171


 

Anti-smoking campaigns SAVE money – and they work!
  • Evidence shows that effective smoking reduction programs can cut tobacco’s death-and disease toll, and can also yield clear economic benefits in the short to medium term.

  • Example: The National Tobacco Campaign was identified in a Commonwealth Health Department report as the most cost-effective intervention to reduce cancer deaths and disabilities, saving $2 for every $1 spent over 40 years. Based on evaluation of the NTC’s first stage, where spending of $8.95m over six months led to cost savings of nearly $40m, the report concluded that an effective campaign would pay for itself four times over.   See Quit report

  • The NTC contributed to the first reduction in adult smoking prevalence in almost 10 years. Some US states have reduced daily smoking rates below 15%. We can do likewise – but only with sustainable funding for a comprehensive strategy.   

  • Further investment in tobacco control will curb increasing PBS costs and help government efforts to ensure the viability of Australia’s health financing programs. See Hurley et al 2004 study

 

Better tobacco control can improve social equity

June 2004 macroeconomic study by Junor et al, commissioned by Cancer Council NSW, showed tobacco prevention does not “penalise the poor”. In fact, tobacco use hits poorest families hardest and well-designed tobacco control strategies - including increased tobacco taxes - can benefit them most of all.  See Junor et al study 2004 for Cancer Council NSW 

 

Australia's international responsibility

Worldwide, tobacco causes over five million preventable deaths a year. Unless urgent action is taken, one billion will die in the 21st century.

Australia is bound by ratification of the WHO Framework Convention on Tobacco Control to take comprehensive action against the global tobacco epidemic. The treaty, ratified by over 170 countries, represents an historic opportunity for global action. See summary of  Governments' responsibilities to the FCTC    

 

Why act now?

  • To meet national smoking reduction targets.  Australia must raise tobacco taxes or smoking rate fall will falter. A 2009 study warns that quit rates will need to double for the Australian smoking rate to fall to 10% by 2020. At present quit and initiation rates, the daily smoking rate will fall from the present 17% only to around 14%. The University of Queensland study in Tobacco Control  journal points to the need to raise tobacco taxes to drive smoking rates down.  See abstract  and  accepted manuscript 

  • To fulfil Australia's treaty commitments. The Framework Convention for Tobacco Control (above) has been ratified by Australia and represents an historic opportunity for a whole-of-government approach - federal, state, territory and local - to curbing the tobacco epidemic in Australia, the Pacific region and globally.   

  • To support preventive health aims and save money.  See recommendations of the  National Preventative Health Taskforce report (2009); also a Treasury report on Australia’s Demographic Challenges - warning that with an ageing population, low retention rates and rising health care costs, rebalancing towards preventive medicine is critical and represents “value for money”.     See Treasury report

More information:

 

Action on Smoking and Health (ASH) Australia

Website: www.ashaust.org.au   Ph. ASH media: (02) 9334-1823 or m. 0412-070-194

Smokefree workplaces:  More at www.ashaust.org.au/SF'03

 

 
 

Page last updated 15/8/11