ASH Action: 
Taxation and funding the fight against tobacco
 
   

Tobacco is Australia's Number One cause of preventable death and disease - but what we spend on the fight against it doesn't reflect that.

TOBACCO TAX  
NEWS
  on funding the fight against tobacco
LATEST RESEARCH   on tobacco funding, price and taxation issues
RESOURCES

Australia has a good record of success in tobacco control, our 2010 smoking rate (14 years +, at least weekly) down to 16.6% - but still almost 3m Australians smoke regularly. Each day in Australia, 50 people die prematurely from active or passive smoking - around 17,000 preventable, early deaths a year. Tobacco causes 12% of the national burden of disease, 20% of deaths in indigenous communities. It drains the Australian economy of over $31 billion a year in health and other social costs - at least four times the tax it raises.

Research shows over 80% of smokers want to quit. Comprehensive, sustained anti-smoking campaigns overseas have reduced smoking rates well below the current Australian rate. The cost of achieving such a fall is more than offset by massive savings in health care costs - and the health benefits to smokers, their families and businesses.

Government investment in reducing smoking has improved recently, but still doesn't match the scale of the problem. Per capita, Australian (federal + state/territory) funding of tobacco-free measures is still below comparable OECD countries (US, Canada, NZ).

The strong economic case for better government investment in reducing smoking rates - and the huge benefits for governments, families, businesses and regional Australia - are set out in annual submissions to the Federal Government from Australia’s leading health organisations and medical colleges.  

ASH and our allies support:

  • raising tobacco taxes and prices (see below);
  • full funding for the Australian National Tobacco Strategy; 
  • overall (federal + state/territory) government funding for education and prevention strategies increased to a level of $10 per capita per year;
  • federal funding for the national tobacco control campaign to be increased to $100m a year, with the majority of funds used to support social marketing; and
  • sale of duty-free tobacco products to be prohibited in Australia.  

 

What should governments be spending on tobacco control?  

National Tobacco Strategy funding guidelines  backed by all Australian governments

Development of a National Preventive Health Strategy on Tobacco  
ASH submission to Preventative Health Taskforce, 2008

 

TOBACCO TAX    

After strong advocacy by ASH and other health groups, the Australian Government on April 29, 2010 announced a 25% increase in tobacco tax, raising the price of an average pack of 30 by around $2.20. 

Health groups have called for a second increase within two years, to raise price to 50% above the pre-May 2010 price, to bring Australia into line with international best practice and evidence of effectiveness (see NEWS, below).  

The 2010 tax rise was the first real-terms tobacco tax increase in a decade. It followed the Henry Tax Review - which also proposed ending duty-free tobacco concessions.  See  government announcement    and  Henry Tax Review 2010  and the decision welcomed in  ASH media release 29/4/10  A further tax increase would be needed within the next two years to achieve international best practice - the government is yet to commit to this.


Benefits of tobacco tax increases

Evidence shows raising tobacco tax helps thousands of adults quit and prevents thousands of children from taking up smoking. Most of these people will otherwise die prematurely from tobacco diseases. Government leadership reinvigorates preventative health and helps prevent thousands of premature deaths; and delivers over a billion dollars in federal revenue – an extraordinary funding source for further investing in public health to offset projected costs of an ageing population. 

Tobacco giant admits: raising tobacco tax reduces consumption
BAT Australia chief David Crow in the Plain Packaging inquiry, August 2011:
We understand that the price going up when the excise goes up reduces consumption. We saw that last year very effectively with the increase in excise. There was a 25% increase in the excise and we saw the volumes go down by about 10.2%; there was about a 10.2% cent reduction in the industry last year in Australia. Hearing transcript 4/8/11

Tax rise brings dramatic surge in quitting
The April 2010 tobacco tax increase led to a steep increase in quit attempts - with 300,000 quitting for good. 29% of smokers trying to quit in the three months before the rise jumped to 38% in the two months after. Sales of cessation products jumped almost immediately. See details below under NEWS. 

An equitable measure
Increased excise helps disadvantaged Australians, who bear the brunt of deaths and disease caused by tobacco.  It helps break the cycle of disadvantage by encouraging blue collar workers to quit. It's supported by the majority of these smokers. It helps  reduce smoking rates in high-risk groups - like people with binge drinking, drug abuse and mental health problems.  
See  latest research 

Strong public support
General public support very high: Herald/Nielsen poll May 2010 (after April tax rise) of around 1400 voters showed 71% approval; equally strong support from ALP and Coalition voters. 
Sydney Morning Herald report 11/5/10     Earlier Newspoll survey showed 86% support tobacco tax increases if most of the revenue is allocated to health.  

Higher tobacco tax does NOT lead to increased smuggling 
Tobacco tax rises do not increase illicit trade, if accompanied by a modest increase in enforcement - despite the tobacco industry's scare campaign against a rise. 

 

NEWS   on tobacco funding, price and tax

Mexico reaps 9% revenue benefit from tobacco tax rise
November 2011: Mexico's revenues have been boosted by 9% in the year following its tobacco tax increase - scotching tobacco industry predictions of economic harm from the policy. Tobacco Unfiltered report 15/11/11 

Tobacco giant admits: raising tobacco tax reduces consumption
August 2011: BAT Australia chief David Crow in the Plain Packaging inquiry:
We understand that the price going up when the excise goes up reduces consumption. We saw that last year very effectively with the increase in excise. There was a 25% increase in the excise and we saw the volumes go down by about 10.2%; there was about a 10.2% reduction in the industry last year in Australia.  Hearing transcript 4/8/11

$5m federal boost for Quitline  
2010: Australian Government's additional grant  to help with surge in quit calls following the tax rise.  See  Minister’s release 31/5/10 

Rudd government announces tobacco tax rise
2010: Australian Government brings in 25% tobacco tax increase - 30-pack price up to about $2.20. First real increase in a decade followed strong advocacy by health groups, and Henry Tax Review - which also proposed ending duty-free sale.
Government announcement April 2010   Henry Tax Review 2010  Decision welcomed in  ASH media release 29/4/10  Decision drew 71%  popular support in  Herald-Nielsen survey

Taskforce calls for tobacco tax increase
2009: ASH Australia welcomes recommendation by National Preventative Health Taskforce that tobacco taxes be raised so a packet of 30 costs $20 within three years.
See pp. 175-177 of  Taskforce report, Tobacco chapter  and  ASH media release 1/9/01

USA: Largest tobacco tax rise in history
2009: The US adopts its largest-ever federal increase in tobacco tax. 
See USA Today report 

 

 

LATEST RESEARCH  on tobacco price and taxation


Tax impact on smoking not weakened by switching to cheaper brands
May 2011: April 2010 Australian tobacco tax rise led to reductions on smoking not weakened by switching to cheaper brands, says Cancer Institute NSW study of almost 1000 smokers and quitters. Results "support the use of higher cigarette prices to encourage smoking cessation. Abstract

Tobacco tax rise halves Hong Kong high school smoking rate
April 2011: Smoking among Hong Kong secondary students has fallen by over 50% after a sharp tobacco tax rise, says a University of Hong Kong study. Media report 28/4/11

Tobacco industry exaggerates illicit trade

Feb-March 2011: Report commissioned by Big 3 tobacco companies claims “taxpayers losing $1billion” in illicit tobacco, “up 25%” since 2010 tax rise and now almost 16% of total tobacco sales. Deloitte report  Report rejected as "self-serving bulls...t" by independent researchers. Analysis by  Prof Simon Chapman 


Price increases encourage quitting: study

2010: Study of >4000 US/Canadian smokers finds "Higher cigarette prices... associated with greater motivation to stop smoking... The paper supports the use of higher prices as a means of encouraging smoking cessation and motivation to quit." See  abstract

Tax rise brings dramatic surge in quitting
2010: April 2010 tobacco tax rise leads to steep increase in quit attempts, 300,000 quitting for good. Galaxy poll shows % of smokers trying to quit doubled in two months after the tax rise - refuting tobacco industry claim that it wouldn't work.   
Galaxy survey    AAP/news.com report 23/9/10  
Confirms immediate impact of rise:  Quit call surge, sales of cessation aids up.  See  Melbourne Age report 10/6/10  and  Quit release 15/6/10  

High tax not linked to illicit trade: NZ report
2010: ASH-NZ report shows: despite its high tobacco tax, NZ has very low rate of illicit tobacco trade; tobacco industry has been involved in illicit trade and wrongly claims higher tax will increase it; removing duty-free loopholes would reduce illicit sales. 
Report

Tobacco tax hikes can slash smoking in high risk groups
2010: Study of over 7,500 shows tobacco tax rises makes people struggling with drug,  binge drinking or mental health problems 18% more likely to quit. See  Healthday report 6/6/10  and  abstract

Global report: raising tobacco tax, enforcement best way to cut smuggling
April 2010: Authoritative worldwide report shows best way to reduce tobacco smuggling, meet health and revenue objectives: increase tobacco tax and improve enforcement.
See  ASH Australia media release 17/4/10       Earlier  Sydney Tele report 14/4/10  and analysis  

Tobacco myth busted: huge drain, not "benefit" to economy
2009: Tobacco industry myths of "paying for itself" and "benefiting" the economy are shattered by major report showing multibillion dollar burden far outweighs contribution. 
See  full report, CCWA media release 22/10/09
, factsheets   More  tobacco industry myths busted 

Dearer smokes = fewer smokers: survey
2009: Quit poll shows cost is the biggest single factor in quitting, and smokefree places the biggest factor in staying smokefree. 
See  AAP/ninemsn report 22/9/09  

Three-quarters of smokers would quit if price raised 50%
2009: 74% of smokers say they would quit if cigarette prices increased by 50% according to a Quit / Heart Foundation / Cancer Council study.  See  media release 15/4/09   

Australia needs tax increase to meet targets: study
2009: Australia must lift tobacco tax or smoking rates fall will falter. Australian study warns quitting must double for prevalence to fall to 10% by 2020. 

See abstract  and  accepted manuscript 

 

RESOURCES

ASH Australia (2010)  Tobacco Tax factsheet

Development of a National Preventive Health Strategy on Tobacco  
ASH submission to Preventative Health Taskforce, 2008

 

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Page last updated 16/11/11