UK Introduces Plain Packaging

Plain cigarette packet.England has placed their own restrictions on tobacco advertising by passing Plain Packaging legislation through British Parliament. It is hoped that these laws will help to avert some of the 100,000 smoking-related deaths that occur each year in the UK (Guardian). In 2012, Australia became the first country to introduce and enforce Plain Packaging laws. Since this time, many European countries have started to follow suit.

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Plain Cigarette Packaging is Working

Plain cigarette packaging Australia.Plain Packaging is having a marked impact on smoking habits in Australia. As well as a continuation of the long-term trend towards lower smoking rates, there is evidence of specific attitude effects. Smokers: believe plain-packaged cigarettes to be of lower quality; in public, they smoke less and hide cigarette packets more; and they have been seeking help to quit in larger numbers.

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